AVON LAUNCHES HELLO TOMORROW FUND, A UNIQUE 6 MONTH CANADIAN PROGRAM OF CASH AWARDS FOR WOMEN’S EMPOWERMENT
Hello Tomorrow Fund Programs also Launching Worldwide

Montreal, Quebec (March 7, 2007) – In celebration of International Women’s Day, Avon Canada announces a unique initiative that will empower women and change our world: the Avon Hello Tomorrow Fund. Every month for six months, commencing April 2007, the Hello Tomorrow Fund will award $5,000 to a Canadian individual to help realize a program, project or idea to empower women in one of two areas: breast cancer community service or breast cancer awareness and outreach. The winners will be selected by an expert panel of judges, including Ms. Nicola Lewis - Executive Director, Canadian Breast Cancer Research Alliance (CBCRA).

“Breast cancer not only affects women living with this disease but their families and their communities as well. Avon's Hello Tomorrow Fund supports these women at the community level bringing hope for a better tomorrow...today!” said Ms. Roberta Lacey, Director Communications, Avon Canada.

About the Hello Tomorrow Fund
The Hello Tomorrow Fund will provide one $5,000 award per month to a deserving individual who will be selected from the pool of applicants by an expert panel of judges. The winning programs must present unique and achievable initiatives to empower women or girls and ultimately improve society in one of two areas:
• Breast Cancer Community Service: A non-profit project or program that helps women of all ages who are living with breast cancer to realize their dreams and improve the quality of their lives.  
• Breast Cancer Awareness & Outreach: A project or program that has a positive impact on the issue of breast cancer by educating and empowering other women to make a difference.

Applications and guidelines will be available at all times as of March 8 at www.avon.ca/hellotomorrowfund. Application submission and selection of winners will be organized in a monthly cycle. One winner will be publicly announced every month through the Hello Tomorrow website beginning May 31, and profiles of the winners will be featured on the website to further share their inspiring ideas.

To further support women’s empowerment, www.avon.ca/hellotomorrowfund will also offer links to resources and organizations in the areas of the breast cancer community service and awareness and outreach. This service will provide information to all persons interested in these issues regardless of participation in the Hello Tomorrow Fund.

About the Judges
Applications will be thoughtfully and carefully reviewed by an expert panel comprised of notable public figures, philanthropic leaders and heads of business, including:

• Ms. Nicola Lewis - Executive Director, Canadian Breast Cancer Research Alliance (CBCRA)
• Ms. Tina Whitman - Breast Cancer Survivor
• Ms. Patricia Robinson – Partner, Goodmans LLP and Secretary, Avon Flame Foundation
• Mr. Scott Schlackman - President, Avon Canada
• Ms. Roberta Lacey - Director Communications, Avon Canada
  

The Hello Tomorrow Fund around the world
The Hello Tomorrow Fund is also launching in various forms in over 15 countries around the globe: Argentina, Australia, Brazil, China, Colombia, Czech Republic, Hungary, Japan, Mexico, Philippines, Poland, Taiwan, UK, Ukraine, USA and Venezuela.

“The Hello Tomorrow Fund is the latest realization of Avon’s profound commitment to empowering women around the world,” said Ms. Andrea Jung, Chairman and CEO of Avon. “Given the resources, women can impact their lives, families and communities in meaningful ways. Women can change our world. It is in this spirit that we have created the Hello Tomorrow Fund.”

About Avon Products, Inc.
Avon, the company for women, is a leading global beauty company, with over $8 billion in annual revenue. As the world's largest direct seller, Avon markets to women in well over 100 countries through over five million independent Avon Sales Representatives. Avon's product line includes beauty products, fashion jewelry and apparel, and features such well-recognized brand names as Avon Color, Anew, Skin-So-Soft, Avon Solutions, Advance Techniques, Avon Naturals, mark. and Avon Wellness.